Editorial

My early career in journalism was preparation for all the writing projects life later threw my way.

Communication Arts

  • Profile: Illustrator John Hendrix

    St. Louis illustrator John Hendrix embraces chaos and all its apocalyptic details.

  • Profile: Photrapher Olaf Veltman

    Olaf Veltman's compositions—low horizon lines that shoulder massive skies—spring from Dutch landscape painting.

  • Company Profile: Penguin Classics

    Sit in on an art meeting in which editors and creative directors fight to keep the covers of their classic novels fresh.

  • Profile: Artist Kako

    Meet the artist behind a dark, and brooding world. He happens to be incredibly cheerful.

  • Profile: Artist Penelope Dullaghan

    Her work feels peaceful. Probably because she’s a Buddhist who practices the art of detachment. No really. Penelope burns her work when complete, making room for what’s new.

  • Company profile: Bailey Lauerman

    This Nebraska ad agency thrives nationally in an industry that routinely looks elsewhere.

Advertising Age

  • Marketers learn luxury is not just for the very wealthy

  • Whereas many agencies work in silos, Concept Farm has a real one, like from a farm, in the office

  • McKinsey has a "no jerk" policy, but they use stronger language

Writings on Business + Design: National Publications

Branded Content

Having transitioned from journalism to branded content and creative, I’ve built strategy-led content programs and written all manner of content for clients across industries.

360-Degree Content Package for Built In
Creating Equity for Women at Work

Following Covid-19, how are women doing at work? Are they finding more equity or a lack thereof? Take a multifaceted look at equity in the workplace.

Strategy: In addition to writing this long-form, multi-source white paper, I created surround-sound content to drive downloads. Content: infographics, including a timeline of women at work and a visual representation of data on the gender pay gap; a content newsletter for HR professionals; a webinar and organic social media.

Assets designed by creative director Shannon Duke.